A completely creeptastic article from the NY Times on how Target can figure out that your 16 year old daughter is pregnant before she’s willing to talk to you about it, based on what she’s buying and when. Big Brother isn’t a mustachioed Stalinist, he’s a mild-mannered statistician attending corporate board meetings and sending out personalized coupon books that purposefully camouflage just how much his computers know about you and your so-called “private life”.